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Digital Signage: Traditional Media Show More Signs of Weakness, OOH Ad Networks Grow

Traditional media companies continue to grapple with tectonic changes in ad buys; maybe it’s time to leverage their strengths in the out-of-home video ad network arena.

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David Little: David Little is a charter member of the Digital Screenmedia Association with 20 years of experience helping professionals use technology to effectively communicate. For further digital signage insight from Keywest Technology, visit our website for many helpful tips and examples. For more in-depth research from Keywest Technology, download our free digital signage white papers and case studies.

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